I shot these photos for the charity Fashion Fights Poverty in my backyard. You can see more in the event’s look book, which you can purchase to benefit the charity.
Styling was by Daniel Pino.
Clothing provided by Orangia.
About Fashion Fights Poverty (from their website):
Created by Style & Image Network in 2005, Fashion Fights Poverty (FFP) is, according to the Washington Post and Biz Bash magazines, “one of the largest fashion fundraisers in Washington, DC” and is a tax-exempt charitable organization under Section 501(c)(3) of the Internal Revenue Service code. Featuring national and international designers who employ ethical means and practices in their design and manufacturing processes to produce products that promote economic development and the betterment of a given community, FFP provides a forum for dialogue and awareness-building about how fashion, textiles, and design can alleviate poverty and empower communities.
Fashion Fights Poverty is about two things: one, it rewards and recognizes designers and organizations who embrace the powerful potential of creativity and design to address issues of poverty by adhering to such principles as fair trade, equitable compensation and the use of environmentally-sustainable materials.
Two, Fashion Fights Poverty is about responsible consumerism and providing equally attractive marketing and branding platforms (such as the “Dress Responsibly” lookbook) between ethical designers and the growing population of socially-conscious shoppers. By focusing on both producer and consumer, FFP hopes to extend the dialogue and participation in poverty eradication beyond think tanks and policy makers to include manufacturers and consumers alike.
FFP is about action and promoting positive behavior. We are not telling people to stop shopping. Rather, we are showing opportunities to do so responsibly and, in the process, engage organizations and enterprises which use fashion, design and creativity as a means of addressing the most important issues of our time.
I have donated a few shoots to them over the years and always had fun. Previous years I had fantastic models like Darryl McDaniels (“DMC” of legendary rap group Run DMC), Rickey Medlocke of Lynyrd Skynyrd, Brad Arnold of 3 Doors Down, and country artists Rockie Lynne & Danielle Peck.
Some of my photos from previous years…you may be able to tell that my style and logos have changes a lot over the years: