It Has Been A Busy Week! MYA / Cedric Gervais Music Video Preparation – "Love Is The Answer"

Me (middle-left) & Nicholas (middle-right) doing the music video casting call. Obviously, we take this very seriously.

My 8112 Studios production company co-founder, Nicholas Cambata, and I (under our production company 8112 Studios) were contracted by a record label to film Mya’s (yes, this one) & DJ Cedric Gervais’ new music video for their song “Love Is The Answer.” I feel very very lucky that I get to do fun projects like this with my best friend of 20 years and artists like Mya and Cedric. One day I am going to write a book about our crazy adventures.

Cannot give too many specific details on the video itself yet, but we are very busy pre-producing so we can film next week!

Revamp.com did a story on our production company and a little on the video project (original article link with more photos):

Since she first exploded onto the R&B charts in April 1998 with her platinum-selling eponymous debut album, Grammy Award-winning recording artistMya (born Mya Harrison) has performed at venues all over the world and collaborated with everyone from Christina Aguilera to Pink to Lil Wayne.

However, the Baltimore native has never forgotten her “DMV” roots. Indeed, in searching for a production company to shoot her latest music video — a dance-friendly collaboration with superstar DJ Cedric Gervais — she and label Ultra Records quickly zeroed-in on the District’s own 8112 Studios.

Founded in 2008 by Nicholas Cambata and Douglas Sonders, the 8112 team has quickly become one of the city’s most sought after production companies, with a client list that includes Apple, National Geographic, and Universal.

Titled “Love is The Answer”, Mya’s latest video follows her and Gervais as they heat things up at a swanky VIP club throughout the night. And naturally, with every club setting comes a matching set of beautiful people.

Hence the casting call conducted by 8112 on Sunday afternoon at The Reserve on L Street. With a bevy of talented women and men in attendance, Nicholas and Douglas meticulously interviewed each candidate, focusing specifically on elements of style and individuality.

Sam Kavenchy of Kavenchy Spa Salon and Howard J. Lee of Georgetown’s Charm Boutique, two of the video’s sponsors, were also on-hand to help advise on hair, styling, and accessorizing concerns.

“Love is The Answer” will be shot on-location in D.C. on December 21st and 22nd, with post production to be completed locally by 8112 soon thereafter.

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Metromix Washington D.C. also did some coverage on us and the music video (original link):

Some of the city’s finest ladies and gents came out to The Reserve this weekend for a casting call for Mya and Cedric Gervaise’s new music video for “Love is the Answer”. Scheduled to shoot in DC at the end of December, Mya and Cedric have locked in the local talent of Nicholas and Douglas from 8112 Studios to cast and shoot the video. Though we can’t share too many details just yet, we can promise that the celeb cameos and luxurious props will make this video one that you will not want to miss!

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YouTube Direkt

A short clip of Cedric & Mya working on the song in-studio

Follow my twitter account for on-set photos, teasers, and updates next week. We are going to have a lot of fun stuff going on!

Don’t forget to check out my photography website: http://www.sondersphotography.com

Talking to some of the ladies at the casting call at Kavency Salon

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